The Vanity Metrics Trap: How to Focus on Real Growth
Alex Rivers
The Dark Side of Vanity Metrics: How to Identify and Avoid Them The Problem with Vanity Metrics As a product manager or business owner, you’re constantly looking for ways to…
product success
“Unlocking User Engagement: The Power of Daily Active Users (DAU)”
Unlocking the Power of Daily Active Users (DAU) What are Daily Active Users (DAU)? DAU refers to the total number of unique users who interact with a product or platform…
Beyond Product-Market Fit: The 4 Essential Criteria for Product Success
The Four Fits of Product Success The Problem with Focusing on Product-Market Fit Alone While product-market fit (PMF) is crucial, it’s not enough on its own. Focusing solely on PMF…
Defining Your Product’s Purpose: Crafting Mission and Vision Statements for Success
Crafting a Compelling Mission and Vision Statement: The Foundation of Product Success In the world of product management, two essential statements are often used interchangeably, yet they serve distinct purposes.…
Product Managers & Engineers: Unlocking Success Through Collaboration
Unlocking the Power of Collaboration: Product Managers and Engineers The Product Manager’s World Product managers are the masterminds behind product development. They work with multiple stakeholders to bring products to…
Unlock Product Success: The Ultimate Guide to Design Concepts
The Power of Design Concepts: Unlocking Product Success Understanding Design Concepts Design concepts are early-stage ideas and prototypes that help teams visualize and test product ideas. There are three main…
Don’t Let Sunk Costs Sink Your Product: A Guide to Informed Decision-Making
Mastering Sunk Costs in Product Management: A Guide to Making Informed Decisions What are Sunk Costs? A sunk cost is an investment that cannot be recovered if it doesn’t generate…
Boost Product Success with Opportunity Solution Trees: A Step-by-Step Guide
Unlocking Product Success with Opportunity Solution Trees In the world of product development, discovering the right solutions to customer problems is key to success. Opportunity Solution Trees (OSTs) have emerged…
Product Operating Plan: The Ultimate Guide to Driving Success
Unlocking the Power of Product Operating Plans In today’s fast-paced business environment, clear communication and a shared understanding of product goals are crucial for success. A well-crafted product operating plan…
The Power of Aha Moments: Unlocking User Engagement and Product Success
Unlocking the Power of Aha Moments: A Key to Driving Product Success What are Aha Moments? Aha moments are those epiphanies when users suddenly understand the value and potential of…