Mastering the Delicate Dance of Product and Sales Alignment
Alex Rivers
The Art of Balancing Product Strategy and Sales Requests As a product manager, you’re likely no stranger to the sudden Slack message from a sales rep, requesting a feature that…
Customer Needs
Unlocking Customer Needs: The Key to Product Success or Discover What Your Customers Really Want or The Secret to Building Products That Sell or Customer Needs 101: A Step-by-Step Guide or From Needs to Success: A Product Development Blueprint or The Customer-Centric Approach to Product Innovation or Uncover Hidden Opportunities: A Needs Assessment Framework or Product Success Starts Here: Understanding Customer Needs
Unlocking Customer Needs: The Key to Product Success When developing a product, understanding the market you’re entering is crucial. It’s like a doctor examining a patient before writing a prescription…
Unlocking Customer Love: The Art of Effective Marketing
Here’s a rewritten version of the article: The Art of Giving: Understanding Your Customer’s Needs My first serious job interview was a memorable one. The corporate office of a major…
Crafting Problem Statements That Drive Real Solutions
The Art of Crafting Effective Problem Statements As a product manager, you’re no stranger to tackling complex customer pain points and needs. But have you ever stopped to think about…
Boost Product Success with Opportunity Solution Trees: A Step-by-Step Guide
Unlocking Product Success with Opportunity Solution Trees In the world of product development, discovering the right solutions to customer problems is key to success. Opportunity Solution Trees (OSTs) have emerged…
“Unlocking Customer Needs: The Power of Jobs-to-be-Done”
Unlocking Customer Needs: The Power of the Jobs-to-be-Done Framework The Origins of JTBD Invented by Tony Ulwick in 1991, the Jobs-to-be-Done (JTBD) framework was initially used to help companies innovate…